Somali-American supermodel Halima Aden has announced her new designs of matching face masks and hijabs to benefit frontline healthcare staff. The designs are part of Allure Magazine and Anywear Designs’ #BandingTogether campaign. For every limited edition face covering and hijab set ordered, Anywear Design will donate an adjustable headband, hijab, or medical hat to a doctor, nurse, or healthcare professional working tirelessly on the frontline.
The campaign was started by Anywear Designs — an AI company that delayed its launch due to the coronavirus pandemic — after graphic images started circulating on social media of the face and skin injuries that frontline health workers were suffering as a result of wearing face masks for long shifts. Anywear worked closely with medical professionals across the United States to make headbands (and medical caps) with buttons that can hold mask straps and ease pain and discomfort, particularly around the ears.
“Having worked in a hospital, even several months into my modelling career, it was important for me to support this project,” Halima wrote in an official statement. “As many hijab-wearing women are working at health care facilities, I wanted to make sure they have a comfortable option for wearing a mask while keeping their hair covered.”
Halima first made headlines after competing in Miss America in her hijab, and then for her groundbreaking burkini shoot for Sports Illustrated’s Swimsuit in Kenya, the same country where she was born as a refugee in the Kakuma Refugee Camp.
You can purchase the sets here.